Welcome to Channel Security Secrets. Join host, Lou Rabon, each week to expose the untold secrets and critical insights from the minds shaping the future of cybersecurity sales in the trusted advisor channel. Channel Security Secrets is brought to you by Cyber Defense Group, on a mission to shift cybersecurity from reactive to resilient. Explore all episodes and resources at: https://www.cdg.io/podcast/
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Latest Episodes
Leveraging Channel Resources - Mark McGuire - Channel Security Secrets - Episode #26
Can direct sales experience help with channel sales? In this episode of Channel Security Secrets, Lou sits down with Mark McGuire, a Channel Director at Avant Communic...
Building Relationships Beyond Zoom - Victor Cardona - Channel Security Secrets - Episode #25
Can Face-to-Face Interactions Be the Winning Secret in Channel Sales? In this episode of Channel Security Secrets, host Lou sits down with Victor Cardona, a seasoned e...
Selling Outcomes, Not Transactions - Scott Porter - Channel Security Secrets - Episode #24
What if the biggest secret to success in channel sales isn’t knowing more technology, but understanding what the business is actually trying to accomplish? In this epi...
Building a Scalable Business - Holiday Re-Air with Eric Brooker - Channel Security Secrets - Ep. #23
What happens when the channel stops treating sales like transactions, and starts treating people like relationships that compound? As we wrap up the year, we’re bringi...
Leading With Value - Holiday Re-Air with Alexander Wold - Channel Security Secrets - Episode #22
What if the key to selling security wasn’t knowing all the answers, but challenging every assumption? For this special holiday re-air we’re revisiting one of the most ...
